Recruitment in healthcare
Recruitment in healthcare is a bigger topic than ever. Staff shortages in healthcare are still a problem, and “classic” recruitment methods no longer make enough impact to really reach a recruitment goal. On top of that, this target audience is often active on social media channels such as Facebook, Instagram and LinkedIn. With job marketing you work in a targeted way, keep control of the recruitment process and achieve results quickly and affordably. A modern take on recruitment and selection in healthcare, in other words!
How do we use job marketing for healthcare?
In our job marketing or recruitment marketing campaigns, we use social media platforms as the basis. We don't advertise at random, but first research where your ideal target audience can mainly be found. That could be Instagram, Facebook, Snapchat or TikTok, for example.
What exactly is job marketing or recruitment marketing?
Job marketing, as the name suggests, is advertising jobs. Pro Contact does this (mainly) online, through social media. We create eye-catching campaigns that candidates respond to. You can handle those applications yourself, but we can also do it for you. This option is called interim recruitment.
The main benefits of job marketing in healthcare
- Targeted search where your audience actually is
- Save money: you pay per service, not per hire
- Control over the recruitment process: you approve (or reject) content and candidates
- Raise your company's brand awareness
- Save time: applicants come to you
Perhaps this suits your needs better…
Besides job marketing, we have many more options that suit recruitment and selection in healthcare. For example, you can choose employer branding if you want to take a bigger approach and position your organisation more strongly as an employer. Want your vacancies to be easier to find and more pleasant to read? Then we can write SEO vacancy texts for you. You can also come to us for a great careers page.
Employer branding
What makes your company special? With an employer branding campaign, you tell your unique story to the labour market and position yourself as an attractive employer.
SEO vacancy texts
Vacancy texts that don't just read well, but also get found by Google. That way your vacancies are easy to find, even without an advertising budget.
Careers website
A careers page is the place where future colleagues find out whether you're a good match. That way you get them excited before they've even walked into your office.
The ultimate combination?
You can also combine the options, for the mix that works perfectly for your business. In a 30-minute introductory meeting, we'll look together at what suits your vacancies.
Popular roles in healthcare recruitment
Pro Contact has been active in healthcare recruitment and selection for years. That's why we've already seen a wide range of healthcare-related job profiles. Think of, for example:
- Nurse
- Doctor
- Physiotherapist
- Medical assistant
- Pharmacist
- Pharmacy assistants
- Occupational therapist
- Dental assistant
- Medical laboratory technician
- Senior care assistant
Do you have an open vacancy in healthcare whose job profile isn't on the list? Get in touch with us anyway. We're always up for a challenge!
Healthcare employer branding case: paraDIGMA groep
paraDIGMA groep has more than 1,100 employees and several labels under one roof, but not everyone knows those labels belong to the same parent company. With employer branding for the group and its sub-labels, Pro Contact built that brand awareness, for an even stronger position in the market. Read the full paraDIGMA groep success story here.
Ready to start recruiting healthcare staff?
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These companies went first
Curious how our healthcare recruitment solutions have worked out for other organisations? Take a look at these cases.
Want to know more about recruitment in healthcare? Get in touch!
Would you like to know more about recruitment in healthcare? We're happy to tell you more about our methods.
